Description: A small consultancy company offering business consulting, branding, communications, leadership training and coaching.
Task: Refresh and renew the existing (5 year old) website. To enable more direct engagement with visitors.
Challenge: Bringing the brand identity to life.
Did: Increased the websites visual appeal through fonts, design and colours. Proposed a new structure which was accepted without change. For better visitor engagement proposed to introduce a testimonials page and a blog.
Results: The blog with a new post about every 2 weeks became the main driver of traffic to the website. Lot of positive feedback. Received a 25% bonus for overdelivering the client’s expectations.